Career

With over 15 years of experience, I began my career as a graphic designer before discovering my passion for UX/UI design. Over the years, I’ve built a strong foundation in visual design, user research, and product strategy—helping teams bring ideas to life through thoughtful, user-centred design. I’m driven by curiosity and a desire to continually learn and adapt in this ever-evolving digital landscape.

Future Plans

I’m currently working on an exciting new product at carsales, focused on delivering meaningful value to users and scaling collaborative design practices across teams. Looking ahead, I aim to deepen my expertise in design leadership and continue shaping products that make a measurable difference for both users and businesses.

Hobbies

Outside of work, I enjoy playing basketball, cycling along the coast, and experimenting in the kitchen. I find inspiration in movement, creativity, and shared experiences—whether that’s exploring new places or cooking for friends and family.

Strengths

I bring a broad mix of experience and skills, combining a strategic approach to design with hands-on collaboration. My background in front-end development helps me communicate effectively with engineers and ensure design solutions are both practical and polished.

I thrive in cross-functional environments, working closely with researchers, product managers, and stakeholders to translate insights into intuitive, high-quality experiences. I’m always open to feedback and believe in continuous improvement—both in my work and as part of a team.

Skills

Tools

Favourite quote

“If we want users to like our software we should design it to behave like a likeable person: respectful, generous and helpful."

- Alan Cooper -